Embedded Files
The Work Behind The Projects
A closer look at selected content, campaigns, media assets, and brand experiences I've created across industries.
BRAND STORIES & CONTENT
PITO Vlogs
PITO Vlogs
• Scriptwriting • Host direction • Production support •
PITO Blogs
PITO Blogs
• SEO writing • Thought leadership content • Event storytelling •
Lacàph Brand Assets (Copywriting)
Lacàph Brand Assets (Copywriting)
Lacàph Signature Products: Filter Blend, Espresso Blend, Phin Blend, Cascara Tea
Lacàph Coffee Blossom Honey
POSM & Experience Materials
Editorial Publication (Luỹ)
Luỹ.pdfPRESS & MEDIA COVERAGE
Babolat Pure Drive Launch Event 2021
Babolat Pure Drive Launch Event 2021
Babolat Ambassador Signing Ceremony
Babolat Ambassador Signing Ceremony
Oxalis Partnership Announcement
Oxalis Partnership Announcement
Stories Beyond Lacàph
Stories Beyond Lacàph
• New York Times • Vietcetera •
Bestevercoffee x Best Ever Food Reviewer - Sonny Side
Bestevercoffee x Best Ever Food Reviewer - Sonny Side
VIDEO & CREATIVE PRODUCTION
Lacàph Branding & Event Videos
Lacàph Branding & Event Videos
PITO Branding Videos
PITO Branding Videos
SOCIAL MEDIA & COMMUNITY GROWTH
Social Media Management
Social Media Management
Delifarm Vietnam, Deli Market (2020 - 2022)
Permanently Closed
Delifarm Vietnam, Deli Market (2020 - 2022)
Permanently Closed
Content Planning
Content Writing (Vietnamese)
Digital Ads Management & Planning
Meta Business Suite Management
NUEN VIETNAM, NUEN WOMEN
NUEN VIETNAM, NUEN WOMEN
Content Planning
Content Writing (Vietnamese and English)
Digital Ads Management & Planning
Meta Business Suite Management
BABOLAT VIETNAM, HỒNG ÂN SPORTS (2020 - 2022)
BABOLAT VIETNAM, HỒNG ÂN SPORTS (2020 - 2022)
Content Planning
Content Writing (Vietnamese)
Digital Ads Management & Planning
Meta Business Suite Management
Obtained Blue Badge Verification for the Babolat Vietnam page, ensuring credibility and authenticity.
VIA (Vietnam is Awesome) - Community & SOP Building
VIA (Vietnam is Awesome) - Community & SOP Building
Community Growth Highlights
Community Growth Highlights
Built community operations guidelines
Developed content & media SOP
Supported 150+ active members
Coordinated 10+ community experiences
Increased monthly active members by 40-60%
MEDIA PRODUCTION GUIDELINES.pdfPage updated
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